https://northboundinsights.ca/insights/Source-led Canadian analysis and practical research guides. Retrospectives identify the period covered separately from their actual publication date.en-caSun, 25 Oct 2026 15:39:10 GMThttps://northboundinsights.ca/insights/the-local-question/https://northboundinsights.ca/insights/the-local-question/Sun, 25 Oct 2026 15:39:10 GMTPublic opinionAhead of Ontario’s municipal election, a reminder that national mood is no substitute for neighbourhood evidence. Perspective; period covered: October 2026. Published 25 October 2026.https://northboundinsights.ca/insights/expectations-and-experience-2026/https://northboundinsights.ca/insights/expectations-and-experience-2026/Sun, 25 Oct 2026 15:39:10 GMTConsumer insightsReading consumer expectations as a decision signal, with the limits left in view. Retrospective; period covered: Q2 2026. Published 25 October 2026.https://northboundinsights.ca/insights/january-2026-inflation/https://northboundinsights.ca/insights/january-2026-inflation/Sun, 25 Oct 2026 15:39:10 GMTEconomyWhy price levels and inflation rates belong in different questions. Retrospective; period covered: January 2026. Published 25 October 2026.https://northboundinsights.ca/insights/2025-inflation-in-context/https://northboundinsights.ca/insights/2025-inflation-in-context/Sun, 25 Oct 2026 15:39:10 GMTEconomyThe 2025 annual review explains why slower inflation and persistent affordability pressure can coexist. Retrospective; period covered: 2025 year in review. Published 25 October 2026.https://northboundinsights.ca/insights/year-end-consumer-confidence-2025/https://northboundinsights.ca/insights/year-end-consumer-confidence-2025/Sun, 25 Oct 2026 15:39:10 GMTConsumer insightsHousehold finances, employment expectations and spending plans can move in different directions. Retrospective; period covered: Q4 2025. Published 25 October 2026.https://northboundinsights.ca/insights/october-2025-rate-decision/https://northboundinsights.ca/insights/october-2025-rate-decision/Sun, 25 Oct 2026 15:39:10 GMTEconomyThe October 2025 decision and the importance of measuring responses rather than assuming them. Retrospective; period covered: October 2025. Published 25 October 2026.https://northboundinsights.ca/insights/business-outlook-autumn-2025/https://northboundinsights.ca/insights/business-outlook-autumn-2025/Sun, 25 Oct 2026 15:39:10 GMTMarket researchReading the gap between improving sentiment and cautious business plans. Retrospective; period covered: Q3 2025. Published 25 October 2026.https://northboundinsights.ca/insights/september-2025-rate-decision/https://northboundinsights.ca/insights/september-2025-rate-decision/Sun, 25 Oct 2026 15:39:10 GMTConsumer insightsWhy segmentation starts with exposure to a decision, not just age or income. Retrospective; period covered: September 2025. Published 25 October 2026.https://northboundinsights.ca/insights/business-outlook-summer-2025/https://northboundinsights.ca/insights/business-outlook-summer-2025/Sun, 25 Oct 2026 15:39:10 GMTMarket researchThe research lesson from a summer of cautious business expectations. Retrospective; period covered: Q2 2025. Published 25 October 2026.https://northboundinsights.ca/insights/2025-federal-election-in-context/https://northboundinsights.ca/insights/2025-federal-election-in-context/Sun, 25 Oct 2026 15:39:10 GMTPublic opinionThe 2025 federal vote illustrates why geography belongs beside the national headline. Retrospective; period covered: April 2025. Published 25 October 2026.https://northboundinsights.ca/insights/trade-uncertainty-spring-2025/https://northboundinsights.ca/insights/trade-uncertainty-spring-2025/Sun, 25 Oct 2026 15:39:10 GMTConsumer insightsWhen the outlook is changing quickly, asking what people do not know can be as useful as asking what they expect. Retrospective; period covered: Q1 2025. Published 25 October 2026.https://northboundinsights.ca/insights/march-2025-rate-decision/https://northboundinsights.ca/insights/march-2025-rate-decision/Sun, 25 Oct 2026 15:39:10 GMTEconomyThe case for keeping a tracker stable when the news moves quickly. Retrospective; period covered: March 2025. Published 25 October 2026.https://northboundinsights.ca/insights/ontario-turnout-2025/https://northboundinsights.ca/insights/ontario-turnout-2025/Sun, 25 Oct 2026 15:39:10 GMTPublic opinionOntario’s 2025 election and the difference between residents, electors and voters. Retrospective; period covered: February 2025. Published 25 October 2026.https://northboundinsights.ca/insights/january-2025-price-experience/https://northboundinsights.ca/insights/january-2025-price-experience/Sun, 25 Oct 2026 15:39:10 GMTConsumer insightsJanuary 2025 provides a useful starting point for thinking about price experience. Retrospective; period covered: January 2025. Published 25 October 2026.https://northboundinsights.ca/insights/january-2025-rate-reset/https://northboundinsights.ca/insights/january-2025-rate-reset/Sun, 25 Oct 2026 15:39:10 GMTEconomyLooking back at the January 2025 rate decision, and what it can and cannot tell us about sentiment. Retrospective; period covered: January 2025. Published 25 October 2026.https://northboundinsights.ca/insights/how-to-read-a-poll/https://northboundinsights.ca/insights/how-to-read-a-poll/Sun, 25 Oct 2026 15:39:10 GMTMethodologySix questions to ask before deciding what a poll can tell you. Guide; period covered: Research guide. Published 25 October 2026.https://northboundinsights.ca/insights/sample-size-is-not-everything/https://northboundinsights.ca/insights/sample-size-is-not-everything/Sun, 25 Oct 2026 15:39:10 GMTMethodologyRecruitment, coverage and weighting deserve attention alongside the interview count. Guide; period covered: Research guide. Published 25 October 2026.https://northboundinsights.ca/insights/from-question-to-decision/https://northboundinsights.ca/insights/from-question-to-decision/Sun, 25 Oct 2026 15:39:10 GMTMarket researchA practical brief for commissioning research that leads somewhere. Guide; period covered: Research guide. Published 25 October 2026.https://northboundinsights.ca/elections/mississauga-final-tracker-2026/https://northboundinsights.ca/elections/mississauga-final-tracker-2026/Sun, 25 Oct 2026 12:00:00 GMTNorthbound pollingTedjo gains 12 points across three supplied campaign waves, narrowing Crombie’s advantage to two points in the final pre-election tracker. Northbound release dated 2026-10-24; web report added 2026-10-25.https://northboundinsights.ca/elections/milton-final-poll-2026/https://northboundinsights.ca/elections/milton-final-poll-2026/Sun, 25 Oct 2026 12:00:00 GMTNorthbound pollingThe final pre-election figures put the incumbent six points ahead of Akbar, with distinct patterns by length of residency and a divided challenger field. Northbound release dated 2026-10-23; web report added 2026-10-25.https://northboundinsights.ca/elections/toronto-final-poll-2026/https://northboundinsights.ca/elections/toronto-final-poll-2026/Sun, 25 Oct 2026 12:00:00 GMTNorthbound pollingBradford gains seven points across three supplied campaign waves. Chow retains a five-point advantage in a contest with sharply different regional and age-group estimates. Northbound release dated 2026-10-24; web report added 2026-10-25.https://northboundinsights.ca/elections/oakville-final-poll-2026/https://northboundinsights.ca/elections/oakville-final-poll-2026/Sun, 25 Oct 2026 12:00:00 GMTNorthbound pollingFive candidates divide the decided-and-leaning ballot. The supplied ward-group estimates show a different ordering in northern Oakville as development and traffic dominate the report’s issue findings. Northbound release dated 2026-10-24; web report added 2026-10-25.https://northboundinsights.ca/elections/british-columbia-final-poll-2026/https://northboundinsights.ca/elections/british-columbia-final-poll-2026/Sun, 25 Oct 2026 12:00:00 GMTNorthbound pollingThree supplied campaign waves show a nine-point Conservative gain and a reversal in the province-wide ordering. Regional estimates show a more varied picture. Northbound release dated 2026-10-23; web report added 2026-10-25.https://northboundinsights.ca/elections/alberta-referendum-final-poll-2026/https://northboundinsights.ca/elections/alberta-referendum-final-poll-2026/Sun, 25 Oct 2026 12:00:00 GMTNorthbound pollingThe supplied final survey puts remain at 75% on Question 10. The other nine questions range from a 62–38 yes advantage to a 49–51 split. Northbound release dated 2026-10-18; web report added 2026-10-25.https://northboundinsights.ca/elections/quebec-final-poll-2026/https://northboundinsights.ca/elections/quebec-final-poll-2026/Sun, 25 Oct 2026 12:00:00 GMTNorthbound pollingThe final supplied wave places five parties between 12% and 28%, with sharply different language-group estimates and a fragmented province-wide ballot. Northbound release dated 2026-10-04; web report added 2026-10-25.https://northboundinsights.ca/elections/vancouver-final-poll-2026/https://northboundinsights.ca/elections/vancouver-final-poll-2026/Sun, 25 Oct 2026 12:00:00 GMTNorthbound pollingThe supplied final Metro Vancouver tracker places Pete Fry four points ahead of Ken Sim in Vancouver, with a sizeable combined share for other candidates. Northbound release dated 2026-10-16; web report added 2026-10-25.https://northboundinsights.ca/elections/surrey-final-poll-2026/https://northboundinsights.ca/elections/surrey-final-poll-2026/Sun, 25 Oct 2026 12:00:00 GMTNorthbound pollingThe supplied final Metro Vancouver tracker places Doug McCallum five points ahead of Brenda Locke in Surrey, with other candidates accounting for 19%. Northbound release dated 2026-10-16; web report added 2026-10-25.https://northboundinsights.ca/elections/canada-federal-election-2025/https://northboundinsights.ca/elections/canada-federal-election-2025/Sun, 25 Oct 2026 15:39:11 GMTElection researchTwo April Pallas releases showed a Liberal advantage, while leader assessments varied substantially by issue. Northbound analysis published 2026-10-25. Underlying research by Pallas Data, source report dated 2025-04-14.https://northboundinsights.ca/elections/ontario-election-2025/https://northboundinsights.ca/elections/ontario-election-2025/Sun, 25 Oct 2026 15:39:11 GMTElection researchPallas’s February surveys paired a sizeable PC advantage with a markedly negative assessment of Ontario’s direction. Northbound analysis published 2026-10-25. Underlying research by Pallas Data, source report dated 2025-02-20.