Northbound Insights polling / Archived pre-election report

Quebec: PQ 28%, Liberals 24%, Conservatives 21%.

The final supplied wave places five parties between 12% and 28%, with sharply different language-group estimates and a fragmented province-wide ballot.

Northbound release 4 Oct 2026Web report added 25 Oct 20262026 Quebec general election
Northbound release date4 Oct 2026As supplied by Northbound
Interviews conducted1 Oct 2026 – 3 Oct 2026Total sample n=1,250
Election / referendum day5 Oct 2026Response base disclosed below
Figures and methodology provided by Northbound Insights. This web report was added on 25 Oct 2026; the release label above is retained separately. Full disclosure and data downloads appear below.
01 / The ballot picture

The final snapshot.

1,250Total interviews
—Undecided share not supplied
4 ppPQ–Liberal gap among decided and leaning respondents

Provincial voting intention

Decided and leaning respondents · exact unweighted base not supplied

Parti Québécois28%
Quebec Liberal Party24%
Conservative Party of Quebec21%
Québec solidaire14%
Coalition Avenir Québec12%

The supplied party shares total 99%. Missing categories or rounding are not redistributed to an invented other-party share.

Source: Northbound Insights, supplied report figures. Response base: Decided and leaning respondents · exact unweighted base not supplied. Subgroup interview counts were not supplied.

The Northbound reading

The PQ has the largest reported vote share, while the five named parties total 99%. Language-group estimates and the supplied seat ranges add context without turning a plurality into a majority mandate.

02 / Across the campaign

The change behind
the topline.

Support across the campaign

Selected series · decided and leaning · vertical scale 0–60%

Parti QuébécoisQuebec Liberal PartyConservative Party of Quebec

Horizontal positions use the supplied release dates. Earlier-wave interview dates, sample sizes and recruitment records were not supplied. No same-respondent panel is assumed.

03 / Group differences

One electorate.
Different patterns.

The language-group ballot

Francophone

Decided and leaning within each language group; unweighted group counts not supplied

Parti Québécois34%
Quebec Liberal Party11%
Conservative Party of Quebec24%
Québec solidaire15%
Coalition Avenir Québec15%

Each supplied language-group column totals 99%. The submission describes sample composition as 78% francophone and 22% non-francophone, without specifying whether those are weighted or unweighted proportions.

Current preference among recalled 2022 CAQ voters

Recalled 2022 CAQ voters

Respondents recalling a 2022 CAQ vote; exact subgroup n and question not supplied

Parti Québécois45%
Conservative Party of Quebec32%
Quebec Liberal Party12%

Selected destinations total 89%. Other responses are not inferred. A vote-recall cross-tab is not evidence of reinterviewed voters or an independently verified transition matrix.

Reported group differences are descriptive. Smaller bases, weighting and selection can increase uncertainty; no design-adjusted significance tests are claimed.

Supplied model output

Vote share and seats
are different measures.

Supplied seat ranges

127 seats · majority threshold 64 · model not independently replicated

Parti Québécois58–62 seats
Quebec Liberal Party37–41 seats
Conservative Party of Quebec12–16 seats
Québec solidaire8–11 seats
Coalition Avenir Québec4–7 seats

These are supplied seat-model ranges, not confidence intervals. Riding estimates, assumptions, joint draws and validation were not provided. Endpoints cannot be summed into a single 127-seat allocation.

The fuller story

A lead in a five-party distribution

The final ordering is PQ 28%, Liberal 24%, Conservative 21%, QS 14% and CAQ 12%. Across the supplied waves, the PQ declines three points, the Liberals rise two, the Conservatives rise three, QS is unchanged and the CAQ declines two. Those changes do not identify transfers between particular parties.

Language-group estimates show different competitive structures

Among the supplied francophone estimates, the PQ is at 34% and the Conservatives at 24%; the other three parties range from 11% to 15%. Among non-francophones, the Liberal estimate is 71%. These group differences help explain why a province-wide average can conceal different local contests, while smaller bases add uncertainty.

Vote recall adds context with limits

The submission places 45% of respondents recalling a 2022 CAQ vote with the PQ, 32% with the Conservatives and 12% with the Liberals. The unreported remainder is left unassigned. Recalled behaviour can differ from a verified past ballot, and this cross-tab does not establish that the same voters were interviewed in both elections.

A supplied range below the majority threshold

The PQ’s 58–62 seat range is between two and six seats short of the 64-seat majority threshold in a 127-seat chamber. Government formation, confidence arrangements and party cooperation cannot be determined from those ranges alone. No coalition or minority-government outcome is asserted as a fact.

Concentration and efficiency need riding-level evidence

The supplied model allocates a larger seat range to the Liberals than to the Conservatives despite a three-point difference in their vote estimates. That is a property of the submitted model output. Auditing its explanation requires riding-level predictions and assumptions rather than a province-wide topline alone.

Methodology & limits

How to read
this study.

The supplied methodology is preserved alongside its disclosure gaps, so the total sample, ballot base and subgroup estimates can be assessed separately.

Study design and disclosure · n=1,250
Research provider
Northbound Insights
Report provenance
Figures, release label and methodology supplied by Northbound for this website update on 25 October 2026. The underlying interviews have not been independently audited here.
Release date
4 Oct 2026
First publication of this web page
25 Oct 2026
Fieldwork
1 Oct 2026 – 3 Oct 2026
Population
Eligible provincial voters in Quebec
Total interviews
1,250
Ballot denominator
Decided and leaning respondents · exact unweighted base not supplied. Effective sample size was not supplied.
Undecided
Not supplied
Interview mode
50% live-operator telephone interviews; 50% online panel, conducted in French and English.
Recruitment and sampling
Eligible Quebec voters; stratification by Montreal CMA, Quebec City CMA and Rest of Quebec, age, gender and mother tongue. Frame selection, online-panel recruitment and inclusion probabilities were not supplied.
Weighting
The submission identifies stratification variables but does not separately document post-stratification weights, numerical targets, trimming or effective sample size.
Supplied precision statement
±2.8 percentage points, 19 times out of 20
Uncertainty assessment
The release reports ±2.8 pp, 19 times out of 20. A conventional margin is not assigned here to a combined telephone and online-panel result without a documented probability design and estimator.
Commissioning / funding
Not identified in the supplied material.
Questionnaire / response rates
Exact wording, order, response options, response and completion rates were not supplied.
Subgroup bases / design effects
Unweighted and weighted subgroup bases, weighting distributions and design-effect estimates were not supplied.
Tracking design
Separate wave toplines are supplied. Reinterviewed respondents and individual transitions are not documented.
Reading uncertainty

Sample size alone does not validate a probability margin for a mixed-mode study. Reported margins are retained as source statements in the disclosure record. They are not used as confidence intervals for the charts, point-estimate gaps or subgroup estimates.

CRIC guidance on survey precision ↗

Data & sources

The figures,
open to inspection.

  1. Northbound Insights · report figures and methodologyRelease 4 Oct 2026 · supplied for this website on 25 Oct 2026. Earlier-wave metadata is left blank where unavailable.
  2. Official election / referendum information ↗Election context and candidate records; not a source or endorsement of this poll.

This report presents the figures supplied by Northbound. It does not reconstruct respondent records, infer missing categories or claim independent verification of the fieldwork. A point-estimate lead is not a forecast of the outcome. Publication standards.

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Toronto: Chow 51%, Bradford 46%.

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